I’m a marketing leader, fitness enthusiast, and lifelong learner dedicated to helping ambitious individuals achieve their peak potential through living a fitness lifestyle, tech productivity, and lean marketing.
Quick Facts About Me
📚 I Love Learning:
I earned three degrees in under five years at the University of Technology Sydney, majoring in Business Marketing, Creative Intelligence and Innovation (BCII), and Entrepreneurship (First-Class Honours). More recently, I achieved all Microsoft foundational certifications in less than 6 months (8x certifications).
🚀 Career Journey:
I led transformative marketing initiatives at Microsoft, where I've helped Education and Fortune 500 companies harness the powers of a global tech. Today, I’m the Marketing Lead at TrustOnCloud, a fast-growing cybersecurity startup helping highly regulated organizations keep their data secure.
💪 Fitness is My Lifestyle:
My fitness journey began as a personal challenge to transform my body and mindset. It has since inspired millions, with my content amassing multiple million views across YouTube, Instagram, and other platforms.
🎤 I Love Helping People:
From giving talks to students and professionals at UTS, Microsoft, City of Sydney and other organizations, to creating content about self-help, fitness, and marketing, my mission is to inspire others to live their best lives no matter where they come from.
My Story - Jerwin Parker Biography
Growing up in Mt. Druitt, one of Sydney’s most disadvantaged suburbs, I was no stranger to challenges. Surrounded by public housing, crime, and gang violence, I learned the value of resilience and determination early on. Yet, these lessons came with struggles—I barely passed Year 11, felt out of place, and grappled with self-doubt.
But with the guidance of mentors, unwavering support from my parents, and a relentless growth mindset, I turned my life around. I became the first in my family to attend university, graduating with three degrees from the University of Technology Sydney in Business Marketing, Creative Intelligence and Innovation, and Entrepreneurship. This hunger for self-improvement set the stage for both my professional success and personal growth.
Fitness Transformation and Lifestyle
After high school, my transformation journey truly began. At 40kg (90 pounds), I was a skinny, anxious teen who felt invisible. Teased for being "too thin" by friends and romantic partners, I decided to take control of my life. With guidance from mentors like Aziz Sergeyevich Shavershian and Phillip Raymond Host, I immersed myself in strength training and proper nutrition.
Although my initial goal was to build muscle and boost my confidence, fitness quickly became more than a physical pursuit. Strength training turned into a daily discipline, a source of stability, and a way to track tangible progress. Session by session, I chased strength and developed a mindset built on perseverance and self-belief.
Fast forward nine years, and my journey has inspired thousands worldwide. Through nearly a million views on YouTube, Instagram, and other platforms, I’ve shared my passion for achieving a physique that feels as good as it looks. Fitness became not just a transformation of my body but the foundation for my mindset, career, and ability to inspire others.
Professional Growth - Lean Marketing
Just as fitness transformed my body and mindset, marketing became my way of transforming ideas into impact. I combine creativity, program management, and human-centered design to craft lean marketing strategies that connect deeply with audiences while driving meaningful results.
At Microsoft, I honed my ability to lead innovative campaigns and solve complex challenges. Now, as Marketing Lead at TrustOnCloud, I bring these principles to life, helping organizations create growth through clarity, agility, and impact.
My Mission
I believe success is holistic—balancing physical health, mental clarity, and professional excellence. Whether it’s through fitness, technology, or marketing, I want to provide actionable strategies that empower others to level up their lives.
Through my podcast, Shredology, blog, and newsletter, I share evidence-based tools and insights to help you become the best version of yourself.
Certifications:
✔AI-900: Microsoft Azure AI Fundamentals
✔AZ-900: Microsoft Azure Fundamentals
✔SC-900: Microsoft Security, Compliance, and Identity Fundamentals
✔MS-900: Microsoft 365 Fundamentals
✔MB-910: Microsoft Dynamics 365 Fundamentals Customer Engagement Apps (CRM)
✔DP-900: Microsoft Azure Data Fundamentals
✔PL-900: Microsoft Power Platform Fundamental